November 14, 2017
Customer expectations regarding automobility are rapidly changing. Holistic experiences, which will incorporate converging spaces and products, will soon be mandatory in order to meet user needs and desires.
Focusing on the user journey, automotive experts from Cogniance will share a vision of a tangible near future of automobility; they also discuss what it will mean to be an automotive brand in this heavily disrupted industry.
Download the slides:
Shifting customer expectations for automobility experiences by Simon Lauwerier, Product Designer, Cogniance and Alexey Koval, Head of Service Delivery, Cogniance
View the webinar recording: